Our story
Flowers are beautiful, but the moment doesn’t last.

It started with a bouquet
“My bouquet wilted three days before our anniversary.”
Wanting to hold on to the feeling
I wanted to create something that could hold on to that feeling. So I picked up a crochet hook, determined to make a bouquet that never would wilt — and never stopped.
That’s where Bloom & Rhythm began
Today our pieces are made by a small group of women artisans working from home across India. Every one is made by hand, to order, for a particular person and a particular moment.
— Meher, Founder
Where we’re going
We’re building a place where meaningful moments can be expressed through handmade gifts created by real people. We’re small today, and we’d rather grow slowly and make every gift well.